BlackBerry Tablet Coming In March?
Will Flash and a secure Enterprise-friendly operating system be enough to lure luxury market consumers and business executives to purchase the Playbook from BlackBerry maker Research in Motion? To the consumer, Flash is a big deal and the promise of a touch screen tablet with the capability to run Flash and Java might be enough to spur sales. But, competition is steep with Apple‘s iPad and tablets from Dell, HP and Samsung.
The PlayBook, which according to The Street might be released in March 2011, will be 7″ wide and about half an inch thick. Boasting a 1 Ghz dual-core processor and dual HD cameras for video conferencing, the tablet is geared at executives seeking a secure, souped up tablet. But, it’s not the only one offering such options, such as WiFi and Bluetooth. Branding remains king but future 3G and 4G models might help it maintain standing among the competition. While IT professionals know certain browsers, brands and software options are mostly all sex appeal with little true value, the average consumer, executive or not, is often blinded by the light.
There’s no word pricing but competitors’ products have retailed for about $300-$600, before connection plan fees from cell phone carriers. According to a RIM release, the PlayBook will be out in the U.S. in “early 2011″ and will be released in international markets in the second quarter of 2011.